Unlike a multi-page site that provides comprehensive information about a company, a single-page site usually focuses on a specific purpose. For example, increasing sales or converting potential buyers into leads.
In this article, we’ll show you how to create a one-page website for free in just an hour using the Cloud retouch Landing Page Builder and Design Templates.
Why do you need a one-page website?
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As mentioned above, the one-page site has a specific goal – to induce the user to take action. For example, make a purchase, subscribe to a newsletter, go to your online store, and much more. Therefore, there is often a button with a CTA (call to action).
Signs of a quality one-page site
One site – one action. Each landing page should lead to one specific action – otherwise, the visitor can get confused, which will lead to a decrease in conversions. If you want to sell a specific product, conduct a survey, and showcase a new collection, create a separate site for each of these actions.
Simplicity and consistency. The one-page website design should be minimalistic and easy to navigate. Headings, subheadings, buttons, and design elements should complement each other and not compete for the reader’s attention.
A clear guide to action. The site visitor should know what action is required of him and what benefit he will get by performing this action. Therefore, a key element of a landing page is noticeable buttons with striking CTAs (for example, “Buy now” or “Subscribe”).
Professional look. A site with an outdated design, poor UX, or poor layout is unlikely to inspire trust in potential customers. So make sure your one-page page is up to date with web design trends. Cloud retouch users can create a website from scratch using free templates – they can be easily customized to suit business needs without deep knowledge of web design.
How to create a one-page website in an hour
- Select a template.
- Come up with a striking headline.
- Add content.
- Think about the visual part.
- Choose a domain name.
- Check links and CTAs
- Optimize your SEO.
- Publish your site.
1.Select a template.
Browse through the collection of free Cloud retouch templates and choose the one that best suits your vision. For example, a dark site with contrasting colors and animations or a classic version with many high-tech blocks.
2.Come up with a striking headline.
This is the first thing a potential customer sees when they visit a one-page page – so the headline should grab their attention. The headline text should be straightforward and enticing to make the visitor continue reading.
3.Add content
Copyright should be honest, friendly, and helpful – this is more likely to turn a casual reader into a potential customer.
4.Consider the visual part.
Most users don’t scroll through the site, so ensure the most important information is concentrated on the cover. Add catchy images or illustrations to your one-page page to create the right mood and complement the website design.
5.Select a domain name
A sound and simple domain name guarantee that the site will be easier to find. We have already written in detail on how to choose a domain name.
Make sure you give the user as many opportunities as possible to take the desired action. Place the call-to-action button in all strategic locations: cover, end of the page, and top menu.
7.Optimize your SEO
Insert keywords add metadata and SEO title to move your site to the top of search engine searches. Learn more about how to do this in our guide.
8.Publish the site.
Congratulations! All that is left for you is to drive traffic to your site for better conversions.
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How to increase website traffic
- Tell your subscribers about the one-page site in your email newsletter
- Share it on social media
- Write a blog post
- Boost organic traffic with SEO optimization
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