Facebook, the most important social network globally, is also used by many digital marketing professionals. And it is not surprising, since it has a good variety of useful functions, some of which are hidden from the average user, despite the great utility. For this reason, we provide you with a list of the 11 functions that you didn’t know about Facebook.
1. Find your comments or posts from the past.
You can access this feature by accessing your profile, and you will see a button that says “View Activity Log”. Click on this button, and then at the top, there will be a search field that will allow you to find the information you need. It will save you time when looking for specific data about something you have commented on, and you will even be able to see when you became friends with other Facebook users. Among other things, you can also find out how long you have been following a page.
2. Optimize the space occupied by the Facebook application on your cell phone
While the application only takes up just under 100 MB of capacity, a community manager can result in less space for other management tools. This is mainly because Facebook temporarily saves a lot of data, including text and images, that you see on your home. Consequently, this will slow down the navigation and cause one or another inconvenience on the mobile phone. Therefore, to clear the cache that Facebook has stored, you will have to do one of two things depending on your cell phone. If you have an iOS device, you need to delete the app and reinstall it; for an Android device, long-press the app icon, then drag it to App Info, and finally select “Clear Cache.” Do not forget to apply this debugging, as it is one of the functions of Facebook that can help you improve your user experience.
3. Log out of Facebook from another computer.
If you think someone else may be on your Facebook account or you’ve left it open on another computer other than yours, you can log out from where you are currently logged in. To do this, you must enter the “Settings” of your Facebook profile and then go to the “Security” menu. You will see an option that indicates where and on which devices you are logged in. It will also show you all the sessions you have available so far. If you see a session, you don’t recognize it. You can click the “End” activity to close it.
4. Identify all the apps that have your information on Facebook.
Go to your Facebook profile settings and select the “Apps & Websites” option. In this menu, you can see all the applications and websites that access your information on Facebook. This does not mean that they can post without your consent, but that they can view information such as your name, email, and friends list. Every digital marketing professional knows that their email address is very important, so you can take away the permission if you see an application that you do not want to have access to.
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5. Message Request Tray
You probably haven’t realized that you have an alternate inbox for inbox messages. This is the “message requests” tray into which messages from those not among your contacts arrive. Then they may have a large list of messages from people who tried to contact you unsuccessfully because they were not part of your friend list. To review these messages, you should go to your Messenger tab, click on options, then select “message requests.”
6. Control who will have access to your Facebook when you pass away
Unfortunately, that time will come for all of us, and with that in mind, Facebook has created a feature that allows you to dictate who will access your account when it happens. This person will be able to change your cover photo and profile, accept friend invitations, and select a featured post for your profile. However, it will only be able to see your messages if you give it access. To choose that family member or friend, go into the “settings,” then go to “general.” You will see an option that says “Memorial Account Settings.” You need to click edit. From there, you can assign a “legacy” contact who will be in charge of your Facebook account when you die. Or otherwise, you can choose to have your account deleted if something happens to you.
7. Prevent Facebook from tracking your mobile browsing
Unlike other social media ad settings, Facebook doesn’t allow you to deny them information about your mobile browsing. However, you can take steps not to allow him to access your profile. First, you need to enter settings and choose the option “ads” and again “settings.” From this section, you can access a series of settings about the information you want to show to advertisers. Among them, you can modify partners’ data about your activity that offers you ads according to your route on other websites. You can also modify the categories used to show you ads and audience-based advertising.
8. Access deleted content.
No matter how much you delete information from your account, Facebook still records that information. So, if you want to have access to the data that Facebook has about you, you can download a copy of that information, which will also include everything you have deleted in the time you use the network. To get to this, go to your settings page, then to “your Facebook information.” In the central part of the options, a link says, “Download your information.” If you follow the steps, it gives you. You will be able to access everything Facebook knows about you, including what you have deleted. In addition, you can select the information you want to see according to the period of your interest.
9. Save posts.
It may be that some know this feature of Facebook, but many others do not, and they regret having lost sight of an important post. So that this does not happen, Facebook offers the option to save a post of interest. You have to go to the “…” of the publication and select “Save publication,” so you will automatically be reserving this information. Likewise, you can create folders of saved messages to assign names to differentiate them by topics. You can then access any of them using the “saved” section located on the left side menu of the home page.
10. Turn off autoplay of videos.
Sometimes it can happen to you that you are checking the Facebook News Feed and the videos automatically start playing. If you want to avoid this and decide for yourself which videos to watch, you can’t do it. You need to go to the settings “videos” section and turn off the “Play videos automatically” option. In the case of the mobile app, this is one of the necessary features since the playback of videos consumes a lot of data. Therefore, you should head to settings and follow the steps described above.
11. Fundraising.
Facebook recently implemented the “fundraising” option for non-profit organizations among its functions. You can access this section located on the left side of the platform, where you will find a list of the various donation campaigns available. However, these campaigns must first be approved by Facebook before being published.
Conclusion on Facebook features
Finally, we hope that some of these private Facebook functions will be useful to those taking advantage of this social network. Especially for digital marketing experts who require some shortcuts to improve the efficiency of brands on Facebook.
