How to Use the Persona Method in Product Analysis
Determining the target audience and their behavior is one of the most important stages in creating a product, developing an application or website. The thorough analysis allows you to make smarter decisions and create a product that truly meets users’ needs and covers...
What Is Bounce Rate and How to Reduce It
Every business owner wants to create a website that will attract leads and generate sales. It is important to measure your site’s performance using various metrics. One of the most important metrics is bounce rate. This article will tell you what it is and how to reduce...
What Is a Favicon and Why Are They Useful
Take a look at the tab menu right now – see those little logo icons on each of the tabs on the left? They help us understand which site is on each of the tabs, especially when there are a lot of them and the text no longer fits. A favicon, icon, or even a favicon is one...
How to Increase Brand Credibility
According to the explanatory dictionary of Ozhegov, trust is confidence in someone’s honesty, sincerity and correctness. Consumer confidence in a brand is based on several key factors:quality productsethical productionhonest communicationgood reputationBuilding a...
How to Build a Strong Brand
Successful branding is the key to the success of almost any business. Everyone needs a strong brand: companies large and small, independent professionals, creative people and even non-profit organizations. We have already written that working on a brand is an ongoing process...
How to Create a Website with Services in 10 Steps
How to Create a Website with Services in 10 StepsIn the service industry, the Internet is the best place to attract new customers. This is a matter of efficiency and convenience: it is much easier for most clients to order a service on the website than to call the office, and...
SEO Promotion: The Complete Guide
According to the study, every Internet user searches for something on Google and other search engines at least 3-4 times a day. This means that for the success of any business, it is important to create a website and make sure that it shows up on the top lines of search...
How to Become a Blogger in 2025: A Step-by-Step Guide
Blogging is a great opportunity to hone your writing skills, tell the world what you love, and become famous online. Bloggers inspire, entertain and educate readers – and the more popular a blog becomes, the more chances you have to make money from it. If you are...
Digital Marketing: Answers to Frequently Asked Questions
Digital marketing uses digital channels to promote a brand, company, product and attract customers. The goal is to communicate as much as possible with clients on the network, where they spend a considerable part of their time.Digital marketing is a multifaceted field that...
10 Effective Ways to Promote Your Website for Free
You have just finished building your website, and it’s time to share it with the world. A logical question: how to make it so that it will be seen? The promotion of your site should not be an expensive operation. But there are many effective ways to promote your website...