What is AMP, and how will it improve the user experience on mobile devices? Below, we tell you all about the new Google project and its benefits.
How did mobile searches work before AMP?
Quick access to information has always worried Google. That is why its main mission is to give greater ease and speed to users in their search for information. Unfortunately, nowadays, mobile websites...
One of the essential elements of a web page is images. Thanks to them, a website can capture the attention of users. That is why it becomes very important to optimize the images of a website. If the images on a web page were of poor quality or very heavy, they could cause a rejection of the website by the users and, probably, the brand.
But how important is image optimization? Why optimize...
Since Google bought YouTube 17 years ago, the platform has been catching on worldwide. Today, it is the second most important search engine, and, over time, it has shown us that the content that exists on this platform is very different from that which exists on television. This is of better quality than that of traditional media.
Currently, the number of users on YouTube creates a great...
We have prepared a list of types of Facebook publications made directly from the fan page. It is worth mentioning that they are not direct ads made from Facebook Ads Manager and can be made easily.
All fan pages seek to increase user engagement. Therefore, we must emphasize that it depends on the interaction that a user has with their fan page to appear first in the home section. Below,...
Online wedding invitations are a worthy replacement for traditional paper invitations. Firstly, this way, you save yourself from having to print dozens of postcards and manually send them to the addressees. Secondly, the wedding site can be used not only for invitations but also for posting photos and celebrations, adding a detailed guide to the wedding venue, and managing the list of guests....
When planning a digital marketing strategy, you’ve probably heard of the term “content marketing.” The use of good content management is key to properly positioning your brand and increase traffic to your website and social networks. This is because the content is the most effective way for companies to communicate with their users.
That’s why it’s so critical to have valuable content, as...
Digital marketing is beginning to encompass all businesses. Nowadays, the value of social media advertising is becoming more and more apparent. Many businesses are discovering the benefits of the Inbound Marketing methodology. However, due to increased competition, advertising online has become more expensive. It is now more important to optimize your campaigns and try new things. Following...
Lately, many entrepreneurs are betting on starting an Internet business and boosting online sales in parallel with their company’s growth. Due to its effectiveness and relatively low cost, online trading is one of the most commonly used strategies in startups.
Another advantage is that the Internet allows you to reach more people, both locally and internationally. So, to help you maximize...
Web SEO Optimization for search engines is a very tedious job. However, it is becoming more and more common practice. Due to the complexity and time required to have a good SEO strategy, it is necessary to have an arsenal of tools as an ally. Below, we will give you a list of the best SEO tools for each category.
Keyword Research
SEMrush
SEMrush allows you to find the...
Being a technology community manager, you should always be aware of new tools that can facilitate your work. In our era, smartphones are changing the way we interact, have a dominant presence globally, and are becoming increasingly important for our personal and work lives. As for our working lives, using it as a tool through applications can help your work as a community manager a...